Text Link Ads announced a new HotList feature in their marketplace yesterday. Previously, only a Shopping Cart option was available to advertisers for completing orders on the site, making it difficult to remember other potential advertising options that were not included in a purchase. Now with the addition of the HotList acting as a bookmarking tool within the site, members are able to quickly find advertising options previously encountered.

The “Add to HotList” icon appears within a blog’s details when the mouse is hovered over the “Reveal” link, which displays the details on a TLA opportunity. Additionally, a new “View HotList” link has been added for quickly finding previously bookmarked sites.

Viewing the HotList is identical to the current user interface used in searching for advertising opportunities. HotList items are automatically sorted by price, but the list can be customized to sort by link popularity, Alexa rank, number of pages, and ads sold.

The addition of the HotList further separates Text Link Ads from the pack, making it much more difficult for any competition to gain speed. If you’re a publisher who is not already a TLA member, you’re missing a great money-making opportunity. Take a look at how they can help you monetize your blog today.