Alexa Releases Toolbar for Firefox

July 20th, 2007 by Matt Huggins

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Alexa Toolbar for Firefox

Alexa, the company that has monitored traffic trends across the Web for years with their toolbar for Internet Explorer, announced the release of the official Alexa toolbar for Firefox. While the toolbar does little visually within Firefox, its primary intention is to assist Alexa by tracking individual hits within websites.

Although many have complained about the lack of value to offering indefinite, biased data, Alexa’s traffic ranks are used by many sites like Text Link Ads and PayPerPost as a benchmark for being accepted into their programs.

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5 Responses to “Alexa Releases Toolbar for Firefox”

  1. Bush Mackel Says:

    I wonder if installing this will somehow help our site’s rating…I just installed the widget but I don’t think I do another toolbar.

  2. Matt Huggins Says:

    This toolbar will only help to improve your site’s rating in that it will count your own visits to your site towards your total traffic rank. John Chow actually pointed out another plug-in though called ReloadEvery that in combination with the Alexa toolbar can make it look like you receive more traffic than you actually do. While it may not be completely honest, John is known for his evil tactics.

  3. Vic Says:

    I have been using it now for 3 days and it is working perfect. I still believe Alexa is worthless but since visitors that do not understand how alexa works think that a low number is important i figured i would use it.

  4. Lifesperspective.com Says:

    tried installing this, after which my firefox refuses to load. I had to startup in safe mode and disable it before it loads again. Perhaps its due to the firewall of my company, not sure…..

  5. Lady Holdem Says:

    I hadn’t heard about this tool bar, and now, as I look up at my toolbars.. The nav bar, the web design tool bar, the stumble stuff, the google bar, and the life saving roboform bar.. I cringe.


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